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My Role

Founding UX/UI Designer

Company

Meela Inc. (Y Combinator–backed startup)

Team

Founders from Meela Inc.

Duration

July 2025

When Meela Inc. received their first round of seed funding through Y Combinator, the two founders approached me with an ambitious vision:

“Transform AI problem-solving into a gamified experience for students.”

Unlike most educational AI products that simply provide answers, Meela aimed to teach students the process of problem-solving itself. My job as the solo designer was to translate this abstract idea into a tangible, testable product, from research and strategy to final UI design.

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To make Meela successful, it needs:
1. Clear team roles: Marketing owns audience/content, Product owns features/tech. Minimal overlap.
2. Feedback loops matter: User input directly shapes product improvements and marketing messaging.
3. Test before launch: Multiple validation points across channels reduce risk before going all-in.

User Journey & Persona

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Prototype & Iteration

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